SEO today: what is the importance and how to train?

Obtaining and maintaining an advantageous positioning on search engines remains as important as ever for websites, in a context where a growing proportion of Internet users are searching to buy, to subscribe to services, or to obtain information. SEO or natural referencing remains one of the preferred ways to boost your online visibility, in a … Read more

International SEO: key strategies to increase the visibility of your multilingual website

In today’s digital world, international expansion of online business has become essential for businesses looking to expand their audience and drive growth. Search engine optimization, otherwise known as SEO, is at the heart of this expansion, but when it comes to multilingual websites, the complexity increases. This guide explores key international SEO strategies, revealing how to … Read more